10 Tips For Setting Up Your Own Ballet School

​Opening your own ballet school is a dream come true for many dancers and teachers. It’s a chance to share your passion, nurture talent and create a space where artistry and discipline flourish. But where do you begin? From legal requirements to finding the perfect studio space, there’s a lot to consider. Here are 10 essential tips to help you set up your ballet school with confidence.​

1. Secure the Right Teaching Qualifications

Before you start teaching, ensure you have the appropriate qualifications. In the UK, reputable organisations like the Royal Academy of Dance (RAD), Imperial Society of Teachers of Dancing (ISTD) and British Theatre Dance Association (BTDA) offer accredited teaching programmes. For instance, the RAD provides a two-year part-time Certificate in Dance Teaching (Ballet), designed to equip you with the necessary skills to teach ballet effectively.Similarly, the ISTD offers the Level 4 Diploma in Dance Education (DDE), which is an Ofqual-regulated qualification providing a clear pathway to becoming a qualified dance teacher. These qualifications not only enhance your teaching abilities but also lend credibility to your school.​

2. Choose the Right Business Structure

Decide on the legal structure of your business. Common options include operating as a sole trader, forming a partnership or setting up a limited company. Each has its own implications for taxes, liability and administrative responsibilities. Consulting with a legal or financial advisor can help you determine the best structure for your situation. Additionally, ensure you register your business with the appropriate authorities and comply with any local regulations.

3. Find a Suitable Location

The location of your ballet school is crucial. Look for a space that is easily accessible, has ample parking and is safe for students of all ages. The studio should have sufficient space to accommodate your classes comfortably. According to the National Dance Teachers Association, it’s recommended to provide at least 3 square metres per primary school child and 5 square metres per secondary or tertiary school child. Ensure the premises meet health and safety standards, including proper ventilation, lighting and emergency exits.​

4. Obtain Necessary Insurance

Insurance is essential to protect your business, staff and students. At a minimum, you should have public liability insurance, which covers legal costs and compensation if someone is injured or their property is damaged on your premises. If you employ staff, employers’ liability insurance is legally required. Additionally, consider professional indemnity insurance to protect against claims of negligence or inadequate service. Some organisations, like the ISTD, offer insurance options tailored for dance teachers and schools.

5. Develop a Comprehensive Health and Safety Policy

Creating a safe environment is paramount. Your health and safety policy should outline procedures for emergencies, first aid, fire safety and risk assessments. Ensure that all staff are trained in these procedures and that safety equipment, such as first aid kits and fire extinguishers, are readily available and maintained. Regularly review and update your policy to comply with current regulations and best practices.

6. Register for Music Licences

If you plan to use music in your classes, you’ll need the appropriate licences. In the UK, this typically involves obtaining licences from the Performing Right Society (PRS) and Phonographic Performance Limited (PPL). These licences ensure that composers and performers are compensated for the use of their music. Some teaching organisations provide guidance on obtaining these licences. ​

7. Create a Curriculum and Class Schedule

Design a curriculum that aligns with your teaching philosophy and meets the needs of your students. Consider offering classes for various age groups and skill levels, from beginners to advanced dancers. Incorporate elements such as technique, performance and theory to provide a well-rounded education. Develop a class schedule that balances the availability of your students and instructors and allows for adequate rest and recovery time.​

8. Market Your Ballet School

Effective marketing is key to attracting students. Utilise a combination of online and offline strategies, such as creating a professional website, engaging on social media platforms, distributing flyers and hosting open house events.Highlight the unique aspects of your school, such as qualified instructors, performance opportunities and a supportive community. Encourage satisfied students and parents to provide testimonials and referrals.​

9. Hire Qualified Staff

As your school grows, you may need to hire additional instructors and administrative staff. Ensure that all instructors have appropriate teaching qualifications and experience. Conduct thorough background checks and provide ongoing professional development opportunities. For administrative roles, look for individuals with strong organisational and communication skills to manage enrolments, scheduling and customer service.​ Quite often, established students will fill some of the roles within your school.

10. Establish Policies and Procedures

Develop clear policies and procedures to ensure smooth operations. This includes enrolment processes, tuition payment schedules, attendance and behaviour expectations and procedures for addressing concerns or complaints. Communicate these policies to students and parents through handbooks or agreements. Regularly review and update your policies to reflect changes in regulations or school practices.​

By following these tips, you’ll be well on your way to establishing a successful ballet school that nurtures talent and fosters a love for dance. Remember, thorough planning and a commitment to excellence are the foundations of any thriving educational institution.

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